Several automakers (like
Toyota and
Kia) are going all out with their newest advertising campaigns, with money obviously not an object to produce an elaborate campaign.
Porsche has decided to go a completely different route with their marketing videos, interviewing and filming Porsche owners as part of their 'Everyday Magic' media blitz. The first video shows you don't have to digitally create hamsters or elaborately produce a person made of many people to produce a cute and hilarious video clip.