In a not so surprising move, Mercedes-Benz
chairman Dieter Zetsche has officially decided to shut down the uber luxury Maybach
brand by 2013. After nearly a decade of slow sales of the Maybach 57
and 62 models, this decision makes complete sense. The brand was simply unable to define itself in the wake of such competitors like Rolls-Royce
. This decision comes after Zetsche pulled the plug on the development for the replacements of both models.