Think of the most desirable Italian marques and their finest automobiles. Names like Ferrari
come to mind. Would you be willing to pay a million bucks (if you had it to spend) on one? Maybe, just maybe. Maybe even on an Alfa Romeo
, like the 1934 Tipo B that Christie's sold in 1985 for nearly $2.8 million, or over six million after adjusting for inflation. But a Lancia? Lancia today might sell hatchbacks and rebadged Chryslers, but back in its heyday it was another story altogether.