2012 Kia Soul Red Rock Special Edition Announced

Special Editions / 21 Comments

Due to popular demand, the South Korean automaker has delivered another limited edition model with unique coloration.

Kia has churned out another special edition for their popular Soul, inspired by the red rock formations that decorate the American Southwest. Unique colors feature both inside and out of the Red Rock Special Edition in the form of a Special Canyon exterior with black front fascia and side-mirror treatments, and a black-brown color themed interior. Two-tone heated front seats are clothed in black leather and brown cloth trim, and the dash and other appointments are peppered with black and brown.

Standard equipment includes automatic climate control, while power comes from Kia's 1.6-liter GDI engine. Michael Sprague, vice president of marketing and communications, KMA said: "The wildly popular Soul has been a game-changer for Kia since it arrived in 2009, and our series of special editions over the past three years have added individualism and exclusivity to an already fun and youthful vehicle. Style and flair are key to Soul's success, and the Red Rock Special Edition, which has plenty of both, will help drive sales into 2012." Getting behind the wheel of the special edition will cost $21,350.
Read more about Kia Soul from our review.


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