But it may end up being a better value.
For the 2019 model year, Toyota is finally taking its fingers out of its ears and listening to consumer demands to include Apple Car Play on its models. The 2019 Avalon, Camry, and Sienna will all receive Car Play and Amazon Alexa integration, but sadly no Android Auto compatibility. While Totoyta has said that Car Play will come on all Camry trims, it won't come without a cost. CarsDirect has released pricing information on the 2019 Camry, and some models will see price increases of up to $325.
CarPlay isn't directly responsible for the price increase, so the 2019 Camry may actually be a better value than the 2018 model. The base Camry L will start at $24,765, which is a $200 increase compared to last year's price. The LE and SE trims will also increase by $200 to $25,270 and $26,470 respectively.
The higher XLE & XSE are rising by $325 to $29,845 and $30,395, respectively, while their V6 versions will actually drop by $500 to $34,970 for the XLE V6 and $35,520 for the XSE V6. Each 2019 Camry will receive incremental changes to justify the changes in price.
XLE and XSE models, for instance, will now receive the Entune 3.0 Audio Plus head unit as standard, which also includes Qi wireless phone charging. The Audio Plus unit also rolls in satellite & HD radio as well as Toyota's connected car services, which used to be part of a $1,800 package. Unfortunately, four-cylinder and V6 models will both lose their standard Intelligent Clearance Sonar with Rear Cross-Traffic Braking - this option will now be optional as part of a Driver Assist Package for $2,175 on the four-cylinder or $1,550 on the V6. These changes likely won't sway anyone in or out of buying a Camry, but the standard Apple CarPlay is a welcomed addition for sure.