The Ranger is set to become even more popular.
The 2023 Ford Ranger promises to be just as customizable as the Bronco, but there's more to the truck. Ford has just released a video showcasing just how versatile the new pickup is, with a wider cargo box improving usability and adding features like load box lighting.
The FordPass™ app also allows remote control of zone lighting. The headlights, box lighting, puddle lamps, and license plate lights can each be controlled to illuminate the vehicle in dark or remote areas. This makes it a lot safer to inspect the vehicle at night, says the Dearborn-based company. This function can also be accessed through the large infotainment screen.
Another clever trick is the power socket in the load box that can power electronics or appliances when on a camping trip or isolated work site. Accessing the load box shouldn't be a hardship, with the 'easy-lift' system making light work of opening and closing. It can be raised and lowered with one hand and also functions as a workbench. A pair of clamp pockets can safely secure materials, while a handy built-in ruler adds convenience. Even stepping up into the load box should be a breeze thanks to a reinforced access step. Even the bed itself is filled with features that make using this truck daily a pleasure.
A grippier and easier-to-clean drop-in bed liner boasts dividers allowing owners to create compartments to store work or leisure gear. Measuring 1,233 liters (43.5 cubic feet), it's one of the largest cargo boxes in the segment. Lastly, a powered roller shutter is also available and can be controlled from inside, a switch housed in the cargo box, or the key. It features an ice breaker and an anti-pinch device that stops the shutter when an obstruction is detected.
If you need yet more storage, rooftop platform mounts allow owners to easily fit accessories to the roof (up to 771 pounds for static items and 187 lbs for "dynamic accessories").
The interior benefits from more space and a redesigned center console. Under-seat storage has increased, with more bins that allow for over-filling when the seats are dropped back into place. The rear seat backrest can also fold completely flat.
While market-dependent, the Ranger will be available with 600 factory-backed accessories. Developed in conjunction with ARB 4x4 accessories, the Ranger is straining at the leash to get some off-road action. A neat trick is the addition of factory-installed, pre-wired auxiliary switches, giving customers the ability to fit light bars, loudspeakers, and other add-ons without fitting aftermarket switches. Lastly, the engine bay has been specially designed to accommodate a dual battery setup to allow for even more convenience when you need electricity in the wild.
Ford has really thought about this one properly - now we await the competition's response.