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A Watch Worthy of LaFerrari

Ferrari's official timekeeper Hublot introduces the MP-05, a watch as extreme and innovative as the new LaFerrari hypercar it's designed to accompany.

Love it or hate it, a supercar wouldn’t be a supercar without a watch to go with it. For Ferrari, that role has been filled by Girard-Perregaux, Panerai, Cabestan and now Hublot. So with the reveal of the new LaFerrari, Hublot has created a rather striking and innovative timepiece to accompany the hybrid hypercar. The Hublot MP-05 LaFerrari is built around a unique mechanical movement designed and crafted entirely in-house. It includes a groundbreaking 50-day power reserve.

That means, of course, that you could put it down for nearly two months and it’ll keep going on its own. The tourbillion movement encompasses 637 individual components, with an eleven-barrel display with a central column that makes it look like the car’s engine bay. It’s all housed in a microblasted black PVD-coated titanium case with titanium components and fitted with a rubber strap. It’s the type of thing you might see on a concept watch at the BaselWorld expo where this timepiece is being unveiled, but Hublot is actually making it in a limited run of 50 examples.

In other words, only one in ten LaFerrari buyers will be able to get their hands on one – or put one on their wrist, to be more specific – but you can bet each will have to cough up a suitably princely sum for the privilege. Check it out in the video clip below.

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