How so? With a new concept car of course.
We're now just a few weeks away from Monterey Car Week in California, which will host the world premiere of a new Bugatti rumored to be a one-off tribute to the EB110 SS, and the public debut of the extraordinary Lotus Evija hypercar. Now, Acura has announced it will present a new Type S Concept at Monterey Car Week previewing the long-awaited return of its high-performance Type S variants.
After a private showing on August 15, the Acura Type S Concept will make its public debut on August 16 at The Quail, a Motorsports Gathering. It will then be showcased at the historic Pebble Beach Concours d'Elegance Concept Lawn on August 18. Details about the concept are scarce, but the teaser image and video appear to show a sporty sedan with a long hood, short rear deck, LED headlights, angular rear taillights, and quad exhaust tips. Acura says the Type S Concept will preview the design direction for future Type S performance variants that will join Acura's lineup in the future, "delivering a striking expression of Acura performance with a powerful stance and expressive silhouette."
"The return of Type S is a pivotal moment for Acura, sending a powerful message that we are committed to fulfilling the Precision Crafted Performance brand promise across our lineup," said Jon Ikeda, vice president and Acura Brand Officer. "Building on the return of NSX, our renewed commitment to Acura Motorsports, the introduction of the third-generation RDX and new Acura design direction, the Type S Concept represents another significant step in creating a new era for the Acura brand."
The last Acura model to get the Type S treatment was the TL Type S produced from 2007-2008. Other previous Type S models include the 2001-2003 3.2 CL Type S, 2002-2003 3.2 TL Type S, and 2002-2006 RSX Type S. Type S models were distinguished by their styling enhancements, increased performance, more powerful engines, aggressive suspension tuning, and more powerful brakes. The TL Type S, for example, featured a 3.5-liter V6 tuned to 286 horsepower.