Luxury is going electric.
Having been an established player in the American market for the past five years, Hyundai's luxury marque Genesis is continuing its conquest of luxury car dominance. The brand recently revealed engine options and features for the updated Genesis G70, and there have been rumors floating around of a G80 Sport, but what is known for certain is that the all-electric G80 is being tested around the Nurburgring, and once launched, will play a pivotal role in Genesis' road to an all-electric lineup by 2024. In the video below, we can see the Genesis eG80 being driven around the green hell with less camouflage than ever before.
The eG80 is based on the same platform as the regular G80, and looks identical to its gas-powered sibling but there are a few small clues as to what is going on under the hood. The prominent crest grille that owners have come to love is closed off on the eG80; a move similar to the upcoming Mustang Mach-E. At the back, the absence of any exhaust pipes also indicates that the car is electric-only. The eG80 also sports a subtle redesign of the front and rear bumpers, and the car in the video can be seen with a full roll cage and race seats for testing purposes. The eG80 will reportedly have a maximum range of 310 miles and three autonomous driving features that are being developed by Samsung.
When the eG80 goes on sale it will go head to head with rivals such as the Tesla Model S, and upcoming offerings from Europe such as the Jaguar XJ and Mercedes-Benz EQS. Most technical specifications are unknown as of yet, and it is unclear when the car will go on sale, but it is speculated that the eG80 will cost around 100 million won in Korea, or around $81,500.