America Won't Get The Swanky New Toyota C-HR Compact SUV

Industry News / 6 Comments

2022 will be the current vehicle's final model year.

The Toyota C-HR will be discontinued after the 2022 model year in the US and Canada, with the Corolla Cross and RAV4 filling the gap. That means America will not get the new C-HR that was previewed in Europe by the C-HR Prologue Concept.

The news was confirmed by Motortrend when the publication reached out to Toyota about the newcomer coming to America.

The design of the next-gen model looks edgy and perfectly in line with what we've become accustomed to from the C-HR, and the new model is even supposed to come with multiple drivetrains. Unfortunately, the current generation's lack of US sales, and the fact that similar Toyota models have better options, convinced the company to let it go.

2020-2022 Toyota C-HR Forward Vision Toyota 2020-2022 Toyota C-HR Lateral View Toyota
2020-2022 Toyota C-HR Forward Vision
2020-2022 Toyota C-HR Lateral View

The current generation was introduced in 2016. It was originally meant to go on sale as a Scion, but when that brand disappeared, Toyota elected to sell it in the US under the main parent brand. But it never performed as well as expected. Sales peaked in 2018 when Toyota North America moved 49,642 units, but since then, there's been a steady decline with just under 43,000 units sold in 2020 and only 35,707 in 2021. The Corolla Cross sold 7,203 units in just three months last year and 44,940 units for the year by the end of October 2022.

"With the recent introduction of the Corolla Cross and Corolla Cross Hybrid, two great products that offer a great combination of utility and efficiency, and the best-selling RAV4, we are providing multiple options for compact SUV buyers," Toyota told MT, supporting the decision.

Toyota Toyota

The Corolla Cross offers not only better interior space but more power at 169 horsepower, plus the option of AWD. Contrarily, the US-spec C-HR only has an asthmatic 144-hp 2.0-liter four-cylinder, missing out on the turbo and hybrid powertrains in other markets.

On top of this, with the recently introduced Corolla Cross Hybrid, you now have a model with AWD standard that produces 194 horsepower while also achieving 37 mpg combined, leaving the C-HR in the dust.

Then there's the styling of the Corolla Cross, which is vastly more approachable than the C-HR, which seems important in a segment with so many different choices.

It seems the C-HR was simply not the right car for the US market, and while we'll miss its oddball styling, we maintain we never got the best version of it to begin with.

Frontal Aspect Toyota Toyota
Frontal Aspect
Source Credits: Motortrend

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2020-2022 Toyota C-HR Interior 2020-2022 Toyota C-HR Front Angle View 2020-2022 Toyota C-HR Front Angle View Badge 2020-2022 Toyota C-HR Lateral View

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