It seems Ford's priorities lie in other markets.
Love or hate the decision by Ford to call an all-electric SUV a Mustang, one thing is for certain - it's a new era for the American brand and the electric crossover is carrying the weight of expectation on its shoulders. The initial reception of the Ford Mustang Mach-E has been great, though, with more than 32,000 pre-orders already logged since its unveiling last November. It's not just EV-loving Americans that have placed orders though, as the notion of an electric Stang has piqued the interests or European buyers as well. Some might even be shocked to hear that despite Ford being an American brand and the Mustang nameplate being a hallowed all-American hero, the Mustang Mach-E will be delivered to European reservation holders first.
That's according to Ford's Electrification Marketing Strategy head, Jason Mase, although US deliveries won't be far behind. Ford still has every intention of rolling out deliveries in all fifty states by the end of 2020, but it's worth remembering that only certain trims will be available in 2020 in the US.
European models will receive different tuning to their US counterparts, with spring and damper specifications, all-wheel-drive tuning, and electric power-assisted steering settings tuned on European roads for the conditions they encounter. European models also get a claimed range of 370 miles on the WLTP standard, but it's worth remembering that EPA estimates are generally more real-world appropriate.
Five trims will be offered in the US (Select, California Route 1, Premium, First Edition, and GT), with the former four all arriving before the end of the calendar year. Outputs and performance on these trims vary, with range between 210 and 300 miles, and a choice of rear- or all-wheel-drive depending on trim.
Buyers who have ordered the 459-horsepower Mach-E GT - capable of a 0-60 mph sprint as quick as a Shelby GT500 in 3.35 seconds - will have to wait until 2021, however. That model will have the dual-motor setup with permanent all-wheel-drive and a high-performance extended range battery pack, although we won't see it racing anytime soon. It's also likely to cost over $60,000 before tax credits.
While pre-orders have been snapped up quickly, buyers have yet to spec their individual models. Mase states that reservation holders will be contacted by Ford soon to configure their cars, turning the reservation into an official order. For those that don't wish to buy, he also claims that Ford is currently working on a "lease-type product" to allow Mache-E fans to claim up to $7,500 in federal tax credit. The plan is to create a lease-format that allows Mach-E drivers to either claim the tax incentive and either re-invest it into the Mach-E 'ownership' or keep the money and use it for something else.
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