Following its collaborative effort with Hyundai that was unveiled at SEMA back in 2010, ARK Performance is coming back to the Vegas expo having worked its magic on the Genesis Coupe R-Spec. The ARK super-tuner track edition of the new 3.8-liter Genesis Coupe has been uprated from 348 horsepower and 296 lb-ft of torque to 395 hp and 340 lb-ft, while adding race-like flared fenders, an aggressive front splitter, carbon-fiber hood with heat-extractor vents, rear diffuser, carbon deck lid spoiler and a carbon wing.

"The Genesis Coupe R-Spec is an ideal platform from which to build our SEMA track edition," said Ted Lee, owner of ARK Performance. "The ARK Genesis Coupe R-Spec truly demonstrates the full track-tuning potential of the affordable Genesis Coupe R-Spec model. ARK continues to represent the ultimate in aftermarket performance tuning for Hyundai." Exterior cosmetics and engine tuning aside, the ARK Genesis Coupe also boasts new tires, brakes, suspension, racing differential and race-inspired JPM Coachworks custom interior including a Sparco steering wheel and racing seats and 8-point roll cage.