Supercar

Aston Martin Buyers Want to Lose Control

It's called having fun with a serious amount of horsepower.

When you go and buy a car as powerful (and expensive) as an Aston Martin, it’s not at all unreasonable to have some specific requests. But in this day and age of increased safety regulations, automakers have been forced to make electronic stability control programs standard equipment. That’s all fine and good when you go and buy, say, a Ford Focus, but supercar exotics are something different. And now Aston Martin is feeling the heat from many of its customers who want to have the ability to lose control.

Translation: they hate the stability control and want to be able to shut it off. "Our customers want to feel the road," stated the head of Aston Martin Lagonda Ltd.’s European operations. "More electronic-assistance programs are coming. But you have to be able to switch them off as well," the official continued. With the sole exception of the ABS brakes, "you can switch of all systems in an Aston Martin." Obviously shutting off the stability control isn’t recommended, especially when there's a 6.0-liter V12 under the hood, but AM knows its customers well. Still, "you have to be a good driver" in order to handle all that power without those electronic driving aids. And that’s all part of the fun.

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