It's official: new Aston Martin DBX variants are coming next year.
At a time when the company is facing financial uncertainty and was forced to axe 500 jobs, a lot is riding on the Aston Martin DBX being successful. Fortunately, Aston Martin has already secured thousands of orders for its first-ever SUV. Despite Aston Martin's recent setbacks, deliveries for the DBX are also still scheduled to start this summer. Aston Martin is so confident about the DBX that it's already planning to expand the range with new body-style variants before deliveries of the core version have even started.
During the company's first-quarter financial report, executive chairman Lawrence Stroll announced that new variants of the DBX will be unveiled in 2021.
"With St Athan reopened safely last week, I'm extremely pleased that the DBX remains on track for deliveries in the summer and has a strong order book behind it extending into 2021," said Stroll. Based on these successful initial orders for the DBX, we plan to unveil future derivatives starting from 2021."
What could these derivatives be? A hybrid version of the DBX is due to launch in around two years, but Stroll's wording implies Aston Martin will expand the DBX range with alternative body styles to expand its appeal to a wider customer base and maximize sales. Aston Martin's dedicated platform certainly makes this possible. Earlier this year, Aston Martin's Chief Creative Officer, Marek Reichman, told Australia's GoAuto the company is considering building a seven-seater version of the DBX that could compete with the seven-seat version of the Bentley Bentayga.
The expansion won't stop there, however, as Aston Martin is also considering building a stylish coupe-style version of the DBX with a sloping roof that will rival the likes of the Porsche Cayenne Coupe and Mercedes-Benz GLC Coupe. Don't expect Aston Martin to build a smaller version of the DBX to battle the best-selling Porsche Macan, however.
"We'll never go down [in size], but maybe it's less capacity. So the wheelbase may remain the same, but maybe the box shrinks a little bit. Because in terms of downsizing, we're never going to be a Macan versus a Cayenne," Reichman said. "The Cayenne/DBX [position] is core, so downsizing [means] silhouette; upsizing is relatively simple, and that's a potential. You could do both off that platform."