It's one of three new DBX variants launching in the next few years.
2019 was a dismal year for Aston Martin, but 2020 was even worse. While the DBX, the company's first-ever SUV, had a strong launch making up more than a quarter of the company's total sales in the last three months 2020, retail sales for the year were down by 32 percent compared to 2019 as the company struggled to cope with the challenges brought by the pandemic. To turn around its fortunes, Aston Martin is plotting a massive product onslaught. According to the company's investor report, the British automaker will launch as many as ten new models by 2023 with Mercedes technology, including the likelihood that the Valhalla will now have an AMG-sourced powertrain.
Aston Martin didn't specify which platforms and powertrains will be shared with Mercedes. During an investors' call, Tobias Moers said a final decision hasn't been made yet, but "everything is a reasonable cost situation."
Aston Martin's front-engine lineup will also get a "full refresh," so we can expect updates for the DB11, DBS Superleggera, and Vantage. Several special-edition variants of Aston Martin's core lineup will also launch to help boost profit margins. The new Vanquish will launch sometime after the Valhalla, while the Valkyrie lineup will expand in Q4 this year, most likely with a track-only AMR variant.
From 2024, every new Aston Martin model will be offered with an electrified or electric powertrain. By 2030, more than 90 percent of Aston Martin's model lineup will be electric or electrified. As well as launching new models, Aston Martin is also planning to upgrade its infotainment systems in 2023 or 2024. Hopefully, these changes will put Aston back on top.
As for the DBX, Aston Martin is planning a "platform expansion with derivatives and new car lines." This suggests Aston Martin will launch new variants of the DBX to capitalize on the SUV's popularity, as well as new models sharing the same platform enabling the automaker to expand to different SUV segments. Moers also confirmed that a plug-in hybrid version of the DBX with a "reasonable electric range" and will arrive by 2024.
Chances are this variant will use the same electrified powertrain as the upcoming Mercedes-AMG 63e and 73e models. In the GT63e, S63e, and SL63e, this setup is expected to produce around 700 horsepower, while 73e variants will have around 800 hp. Another DBX variant will launch in Q3, 2021, followed by another in Q2, 2022. Aston Martin hasn't shared any other details, but we won't be surprised if Aston Martin launches a coupe-style variant of the DBX to compete with the Porsche Cayenne Coupe.