Audi Changes Naming Scheme To Include Each Model's Power Output

Engine

Thanks to turbochargers and hybrids, engine displacement is no longer indicative of performance.

The Germans are quite good at sifting through confusing nomenclature. Just think, these are the same people that invented the enigma and the confusing numerical and alphabetical combinations they use to name their cars are indicative of this. And now, as we find ourselves on the cusp of change brought on by electric drivetrains, German automakers are having to change badges up once more in order to properly advertise to the world how much power each model makes.

BMW, Mercedes, and Audi have all coined names for their electric car brands, with i, EQ, and e-tron being the respective designations for these three German automakers. Mercedes had to break rank when it decided add the “53” suffix to the AMG CLS model in order to designate it as a hybrid AMG model, and now Audi has just announced that it will do something similar, although its change in name scheme won’t be exclusive to performance models. Instead, it will reflect a vehicle’s power output, a move done in order to disassociate engine displacement from a model name given that turbocharging technology and electrification has made it so that displacement isn’t necessarily reflective of power output.

You Might Also Like
Speaking Of Auto Tariffs, Here Are 6 Cars In Trump's Private Collection
Speaking Of Auto Tariffs, Here Are 6 Cars In Trump's Private Collection
Here Is Every V12-Powered Car Still In Production
Here Is Every V12-Powered Car Still In Production

Future Audis will see two numbers that designate power output in kilowatts. This goes for cars with internal combustion engines, hybrids, and fully electric models in the lineup. For vehicles making between 81 and 96 kilowatts (108-128 horsepower), Audi will use the number 30. The number 45 will stand in for vehicles making between 169 and 185 kW (226-248 horsepower), while Audi’s top line performance models, those making above 400 kW (536 horsepower), will garner the 70 moniker. Model series names, from A1 to Q7, will remain the same, however the numbers will replace previously used designations. For example, the new A8, the first model to see this change, will be badged as an A8 50 TDI when spec’d with the 3.0-liter diesel V6.

An A8 buyer who selects the 3.0-liter V6 gasoline engine will receive an Audi bearing A8 55 TFSI badges. Soon after, all Audi model series launched on the market will get the new performance designations in order to help us determine which Four Rings vehicles we can beat to the next stoplight and which we should lay off of. It might be confusing at first, especially because us Americans aren’t used to using kilowatts as a stand in for horsepower and because the numbers are more of a ranking rather than a direct reflection of output. Either way, the fact Germany has found a way to make naming its cars more complicated should surprise no one.

Jaguar XE 300 Sport And XE SV Project 8 Create Modern Art

Two vastly different sports sedans that share a common thread.

All-New Revolutionary Mazda3 Teased Ahead Of LA Reveal

Along with its game-changing sparkless ignition engine.

WatchThe Extraordinary Nissan GT-R50 Being Built By Hand

It’s all about bending sheet metal the old-fashioned way.

Here's How Aerodynamics Make The Lamborghini Aventador SVJ So Much Faster

Take a behind the scenes look at this amazing system.

Fake Lamborghini Murcielago SV Reverse-Engineered By Iran

The Chinese couldn’t have done it better.

Hennessey Trackhawk Is World's Quickest SUV

That's what a thousand horsepower will do for ya.

5 Things You Need To Know About The 2019 BMW X5

After driving the car for the first time, here are our key takeaways.

Watch The BMW M2 Competition Lap The Ring In 7:52

That was supercar territory not long ago.

Kim Jong-un Gets Classy With New Ride

So much for sanctions.

What's Hot

Related Cars

Starting MSRP
$82,500

Related Reviews

2017 Audi A8 Review
Audi A8 Sedan
0
2017 Audi A8 Review
2018 Audi A8 First Drive Review: The New Lord Of The Rings
First Drive
22
2018 Audi A8 First Drive Review: The New Lord Of The Rings
2017 Genesis G90 First Look Review: Ready For A Fight
First Look
31
2017 Genesis G90 First Look Review: Ready For A Fight