If BMW can do it, why can't Audi?
When we think of Audi, we usually expect to hear exciting news about a new R8 derivative or an opulent new luxury sedan. But the company has also established itself as the maker of premium compact cars, including the tiny A1 and A3 hatchbacks. Now, according to Automobile, it seems that Audi wants to expand its lineup of small cars starting with the 2018 A3. Possibly dropping the A3 hatchback while keeping the A3 Sportback, Audi will also add an A3-based Allroad version.
This will join other Allroad models like the planned A5 and A7 Sportbacks. And yes, there might also be a future minivan wearing the four ring logo. But just like BMW's 2-Series Gran Tourer, Audi's first people carrier is expected to sit on the smaller end of the minivan spectrum, targeting the Chinese middle class market. "While there is no shortage of upmarket, compact-size four- and five-seaters, we believe that before long every leading premium brand will need a compact-size seven-seater," an Audi employee told Automobile. Finally, the four-seat TT, which is already being worked on, will be marketed as an affordable TT which offers more a more sensible solution for buyers looking for 'sporty' cars.