Arguably the surprise package of the Frankfurt Motor Show, Audi's Nanuk Quattro Concept looks nothing more than a showpiece for the German carmaker. However, according to Automotive News, Audi will build a production version of the crossover concept with enough wealthy interested parties from emerging markets such as Russia and the Middle East. Development boss Ulrich Hackenburg said: "We're thinking about the Arabian market, but also cold areas. Russia is very interesting.

It has to be marketed at customers with the money." Penned by Italdesign and built by Lamborghini for Audi, if built the Nanuk Quattro would use a mid-engine platform shared with the Raging Bull. Estimated potential volume would be around 3,000-4,000 units. For Middle Eastern markets, the 544-hp twin-turbo V10 diesel unit could be replaced by a Lamborghini V10 gasoline unit, which would be just as potent but less fuel efficient. Inspired by the Paris-to-Dakar off-road endurance race and refining the Parcour concept unveiled in Geneva, the Nanuk Quattro has "dynamics of a high-performance sports car and the ability of an off-road vehicle," says Audi CEO Rupert Stadler.