Bimmer’s new ad puts the brand-new M235i up against the classic 1970s 2002.
With BMW’s spanking new 2-Series Coupe range due to hit showrooms shortly, the company is drawing on its iconic 1970s roots to promote the new car. In its latest ad, BMW features a spectacular reverse burnout by the new 322-horsepower M235i, followed by an awesome U-turn drift. The new model makes room and shows some respect for its great grandfather, the BMW 2002, before speeding off into the sunset.
Side by side, the new and old combine for a great show of 40-plus years of BMW performance.