Could Chevy be trying to boost the coupe's poor sales?
Just a few days ago, Dodge ran an appealing cash allowance program for its 2021 Durango, but this incentive still applies to other models like the 2020 Challenger. Not to be outdone, Chevrolet has responded with incentives of its own for its Challenger rival, the Camaro. For the month of December 2020, Chevrolet is offering employee discount pricing for everyone, which adds even more value to the bang-for-buck proposition of the Camaro. A Chevy dealer website used a Camaro SS as an example, with a big cash allowance of $2,994 for this particular model.
That amount is based on an MSRP of $44,490 and requires customers to take delivery by 1/4/2021. This offer can't be combined with other fleet, special financing, or lease offers. That's not the only great deal being offered on the Camaro right now, as a nationwide lease offer has been extended for 2021 Camaros. For the 1LZ trim with the 10-speed automatic gearbox, this translates into $287 per month over 39 months with $287 due at signing. This is an ultra low-mileage lease at 10,000 miles per year and entails a $0 security deposit. If you were wondering, the new Camaro has a starting price of $25,000 excluding a destination charge of $995.
Both of these discounts will be valid only until January 4, 2021. Of course, interested individuals are encouraged to contact their closest local dealerships for more information, especially as discounts can vary between models, but it certainly looks like a great time to get behind the wheel of a Camaro. Then again, the discounts could be a response to particularly poor sales of the Camaro in recent times, with the Chevy selling around half the number of units as its Challenger rival in the third quarter. It doesn't help that the Camaro's future appears in doubt, and some countries have already discontinued it entirely. But for Chevy fans, it remains a fantastic buy - and now more than ever.
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