BMW Going Green Is Paying Off Big Time

For very obvious reasons, we all want to make sure that the planet doesn't come to a tragic end. Although widely debated, almost every automotive manufacturer has come out to declare a certain level of responsibility in ensuring that their carbon footprint is reduced to a net-zero-emission figure.

Not to be left out is the BMW Group with its rampant efforts to introduce electric products covering an array of segments. The i3 kicked things off as a subcompact offering which acted as a launchpad for the eventual arrival of the more premium BMW iX SUV and i4 sedan. The upcoming BMW i7 will soon be introduced as a flagship electrified sedan offering too. We also can't forget the iX3 SUV winning the hearts of consumers in foreign markets.

Sustainability is a key factor in the road to achieving a net zero carbon production cycle. BMW has been showing how it intends to achieve this in its i Vision Circular and Mini Strip concepts. Building on this is a new declaration from the company's head, Oliver Zipse, who says that with the arrival of the Neue Klasse generation cars, developments into the field will be ramped up.

Zipse explains: "We see 2021 as clear evidence that successful transformation pays off. The strong result we achieved in financial year 2021 is the outcome of our consistent strategy - with an open-technology approach and the right products at the right time. We have laid the foundations to build on this success in the coming years: With the Neue Klasse, we are leading sustainable mobility into a new technological dimension. By extending the contract with our BBA joint venture until 2040, the BMW Group is also taking its growth to the next level."