Brembo Goes Digital As Official Partner Of Gran Turismo 7

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Gran Turismo 7's tuning options will be more extensive than ever.

After suffering a delay, Gran Turismo 7 is racing onto PlayStation 5 and PlayStation 4 on March 4th, 2022. Whereas 2016's Gran Turismo Sport focused on multiplayer and eSports, Gran Turismo 7 is going back to the series' roots with a traditional career mode, used car dealerships, and a tuning shop. Tuning has been a staple of the series since it began in 1997, allowing players to upgrade parts and turn modest Japanese Kei cars into 1,000-hp sleepers. GT 7's tuning options will be more extensive than ever.

For GT 7, developer Polyphony Digital has partnered with Brembo. As part of the new technical partnership, high-performance Brembo brakes will be available to purchase in the game's tuning shop, giving cars in your virtual collection more substantial stopping power.

Polyphony Digital
Polyphony Digital
Polyphony Digital

"We are particularly proud to deliver the uniqueness of Brembo braking systems to the Gran Turismo series. This iconic driving simulation video game franchise has built a strong community of millions of gamers around the world since its creation almost 25 years ago," says Daniele Schillaci, Brembo's chief executive officer.

"For Brembo, this partnership represents an extraordinary opportunity to reach out to the younger generations, which is in line with our vision Turning Energy into Inspiration. From the asphalt of the track, the performance and design of our systems have now become part of the virtual world of Gran Turismo 7. Our ambition is to further enhance the gaming experience, just as the driving experience does in reality."

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Polyphony Digital
Polyphony Digital
Polyphony Digital

A huge range of Brembo braking systems will be available, from high-performance brake pads made with special racing compounds to carbon ceramic brake discs and GT|BM calipers available in eight colors. You'll need to do a lot of grinding to afford these premium parts, though: Brembo's Racing Brake System with drilled or slotted discs will cost 1.3 million in-game credits. You will also be able to learn about Brembo's 60-year history in GT 7's virtual Brand Central museum and Brembo logos will appear on track billboards to celebrate the partnership.

A video highlighting the partnership treats us to some new gameplay footage, showcasing a Porsche 911 GT3 RS with green Brembo brake calipers along with a Ford Mustang Shelby GT350R and BMW Z8. Let's hope Brembo's technical partnership results in better braking physics in the game.

Polyphony Digital
Polyphony Digital
Polyphony Digital

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