Buick Teases First Ultium-Based Electric SUV

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We'll get to see an official reveal before the end of the year and a market launch in China in 2023.

Buick will launch an all-new electric crossover underpinned by the Ultium architecture, scheduling the market launch for the first half of 2023 in China. We'll get our first official look at this product before this year ends, with a second model to follow shortly after. It's not clear whether the second offering will be an SUV as well.

In line with the rest of its regional products, it will be developed and built in conjunction with GM's official technical partner in China, SAIC. Both parties promise the new car will push safety, intelligence, and luxury in the electric vehicle sphere. Energy will come from an advanced battery cell that is designed specifically for China, but it will feature the wireless battery management system developed by General Motors, as seen in products like the Cadillac Lyriq.


Also destined for the new SUV are the Super Cruise semi-autonomous cruise control system and the Virtual Cockpit System instrument cluster that was partly developed by Shanghai software firm PATAC. With the launch of this model, Buick has every intention to go big in the country as it plans to launch 58 showrooms with 600 Buick NEV Zones via dealership networks.

Infrastructure upgrades will consist of over 400,000 existing charging locations across the country by the end of next year via third-party operators. It is understood that this new model will feature the new Buick insignia and not be associated with its current Velite moniker, which already consists of the 6 Plus and 7 model ranges based on the existing Chevrolet Bolt.

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Unfortunately, the brand isn't issuing any other information about the upcoming product other than the fact that we'll see it before the year wraps up. The two new models will join its current internal combustion-powered and electrified crossover and MPV offerings.

In the meantime, the North American market will be waiting patiently for the Buick Electra as a return to stylish and aspirational sedans and coupes for the brand. Meanwhile, another Chinese Buick model has been confirmed for the US called the Envista.

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