Will Cadillac undercut the competition or charge more for performance?
Cadillac has just announced that its 2016 CTS-V sedan will be priced at $83,995 plus an additional $995 destination charge. Paying just a hair under $85,000 gets you a supercharged V8 good for 640 horsepower and 630 lb-ft of torque. Zero to 60 comes in just 3.7 seconds and its top speed is rated at 200 mph. Now you may not need all of that in a sedan, but Cadillac is going all out anyway to prove that it can compete with the big boys over in Europe, especially those in Germany.
We recently wrote about Cadillac taking the CTS-V to the Nurburgring for some final tuning. Yes, performance matters, but price does as well. If Cadillac can come in cheaper by a couple thousand over the competition that may sway some buyers who are on the fence. Granted money isn’t your first concern when you’re deciding between an M5 and a CTS-V, but it’s still nice to have another advantage over the competition. Here’s hoping the lower price point doesn’t backfire and make Cadillac’s new sedan look like a cheap interloper over in Europe.