And you'll never guess why.
It finally arrived! The long-awaited Tesla Model 3 Standard Range for just $35,000. Then it was gone before Tesla even sold a single car. Although you can still buy a Model 3 for $35,000, it will actually be a "software-limited version of the Standard Plus" to help limit Tesla's production complexity.
This means Tesla is actually selling you a more expensive version of the car with features that are blocked by lines of code - no wonder why Tesla is only letting people buy one in person or over the phone. If you think it sounds silly for Tesla to purposefully limit the Model 3's range using software, just wait until you hear what the company is doing for the Canadian market.
Canada's incentives for electric vehicles work differently than the ones in the United States. According to the government's website, "To be eligible for incentives, a vehicle must have a base-model manufacturer’s suggested retail price of less than $45,000 for passenger vehicles with six or fewer seats, and less than $55,000 for vehicles with seven or more seats. For eligible vehicles with six or fewer seats, higher-priced versions (trims) are eligible as long as the final manufacturer’s suggested retail price is $55,000 or less."
This means the Tesla Model 3 isn't eligible for the incentives because the cheapest version costs $47,000 in Canada. To get around the issue, Tesla has lowered the price of the base car to $44,999 - one whole dollar under the requirement.
This is great news because the base Model 3 will now cost $39,999 after Canadian incentives. But there is a huge downside. Canada's base Model 3 is software limited to just 150 km (93 miles) of range. This is hilariously low compared to the US Model 3, which has a 220-mile range. Like the base Model 3 in the US, this 93-mile Canadian model cannot be ordered on Tesla's website, meaning it's somewhat of a secret car. We doubt too many people will go to the trouble of ordering an EV with such low range, so this car may never end up being sold to a single person in Canada.