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Chevrolet's New Feature Helps Kids Track Santa Claus

Offbeat / Comments

It even taps into NORAD's official Santa-location data.

It's the holiday season and even the automakers are getting into the spirit. A few years ago, Tesla added a hidden "Santa Mode" to its vehicles, replacing the Tesla car image with Santa's sleight after inputting the voice command, "Ho Ho Ho." This year, Chevrolet has added a fun new feature via its OnStar safety system. Starting on December 24th, Chevy owners can push the blue OnStar button to receive real-time updates on Santa's location from a real OnStar advisor.

The system works in collaboration with the North America Aerospace Defense Command, using the North Warning System radar chain and geosynchronous satellites with infrared sensors to get an exact position on Santa. This feature has been available for several years now but Chevy is once again encouraging parents to take advantage of it during the holiday season.

Chevrolet
Chevrolet
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"Each year, we help keep spirits bright by fulfilling thousands of requests on Santa's whereabouts," said Stacey Unold, director of Contact Center Operations supporting Chevrolet. "This in-car technology provides Chevy owners and their families with a fun and festive way to connect during the most wonderful time of the year."

Chevy even released a video showing how the system works, using a Traverse as a demonstration vehicle. Theoretically, though, any Chevy model could work, even the new C8 Corvette. And as an added bonus, Chevy an Onstar will donate $1 to the American Red Cross every time the blue button is pushed in the US.

Chevrolet
Chevrolet
Chevrolet

Any Chevy vehicle with an active OnStar account can receive updates on Santa's location from 6:00 a.m. EST on December 24 to 5:00 a.m. EST on December 25. Onstar will even adjust its advisor staffing to accommodate the increased call volume from Santa location update requests. This seems like a fun way for Chevy to entertain kids during the holidays and if you currently own an Onstar-equipped vehicle, we recommend trying this feature out with your kids.

2018-2020 Chevrolet Traverse Front View Driving Chevrolet
Chevrolet
Chevrolet

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