Did Genesis Accidentally Confirm Pricing For The GV80?

Rumor / Comments

If so, here's how much it will cost.

The 2021 Genesis GV80 is hot off its US debut and already we can't wait to see how it competes other mid-size luxury SUVs in its segment. There are still a few question marks surrounding the GV80, such as how much power its two available engines will produce and what it will cost. We expect the 2.5-liter four-cylinder to produce around 300 horsepower and the 3.5-liter twin-turbo V6 to produce well over 375 hp, so those figures should be more than enough.

The bigger mystery surrounds the price, which could range significantly. We tried to ask Genesis for a rough ballpark of pricing at the Miami reveal but their lips were sealed tighter than a submarine hatch. It appears as though Car And Driver had better luck getting a peep out of a Genesis PR person, who may have let slip the GV80's approximate price.

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C&D says they "have it on good word" that the GV80 will start at around $50,000 for the four-cylinder model with rear-wheel-drive and will exceed $65,000 for the V6 model with all-wheel-drive. If these numbers turn out to be correct, the GV80 will undercut the BMW X5 (which starts at $58,900 for the six-cylinder model) by more than $8,000. It will also be much less expensive than the German competitors (which can exceed $80,000 with options) on the high end. While it would be more affordable than the German options, the GV80 would still cost around $6,000 more than its Japanese rivals, the Acura MDX and Lexus RX.

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Genesis has been adamant this is not an official confirmation on price and that the official announcement will be made closer to the car's release in the summer. We predicted the GV80 would be even less expensive with a starting price of around $45,000, but even at $50,000, we think it could be highly competitive.

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