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Dodge Challenger 50th Anniversary Edition Is Open For Business

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You can now order something very special.

When it comes to cultural touchstones, the Dodge Challenger predates both Star Wars and The Godfather. It launched in 1970 at the peak of the muscle car era, which makes it 50 years old in 2020. To mark the occasion, Dodge released the Dodge Challenger 50th Anniversary Edition at the 2019 LA Auto Show. The timing is perfect as the Challenger is the last of the true muscle cars in an era of crazy horsepower.

If you've been waiting to get your hands on one, orders have just opened. There was no official announcement, rather a report from Torque News via its dealer connections.

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There's little doubt the packages for the GT, R/T Shaker, Scat Pack Shaker, and Scat Pack Widebody Shaker will sell fast, so don't hesitate to place an order.

There are six colors available as options including, Frostbite, Hellraisin, Sinamon Stick, TorRed, F8 Green, and Go Mango. There's also a package-specific color called Gold Rush, and only 70 of each color will be made for each trim level, meaning only 1,960 50th Anniversary Edition Challengers will be built in total. Each one will get its own interior badge noting the car as "X out of 70."

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The first anniversary models will be built in TorRed in February of 2020, while Hellraisin, Frostbite and Go Mango will be built through March. The Gold Rush cars are to be put together in April, and the Sinamon Stick and F8 Green cars will follow in May. Prices start with the 2020 Dodge Challenger GT RWD at $4,995 for the package, then $5,495 for the R/T Shaker, and $5,995 for the Scat Pack Shaker and Scat Pack Widebody Shaker packages.

It's not going to be easy to get one as people will have been putting themselves on a list at dealers. On top of that, there's an allocation process in place based on each dealership's Challenger sales, so not every dealer will be able to order one of the 1,960 being built.

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