Dodge Is Still Selling Brand New Vipers

Sports Cars / Comments

That's despite the car going out of production after 2017.

The Dodge Viper left a noticeable void when Fiat Chrysler Automobiles canceled production after the 2017 model year. After all, where else are you going to get a high-powered, naturally aspirated RWD sports car with a racing-inspired spaceframe and ten thrumming cylinders under the hood?

And yet, while the Dodge Viper might be thoroughly dead and gone, dealers managed to sell two brand-new examples of the V10-powered thoroughbred in the third quarter of 2020, calling into question how many more unsold Vipers might still be lurking at dealers across the US. The pair represent the first new Vipers to have sold since the fourth quarter of last year.

2013-2017 Dodge Viper Front Three-Quarter Left Side View Dodge
2013-2017 Dodge Viper Front View Dodge
2013-2017 Dodge Viper Right Side View Dodge
2013-2017 Dodge Viper Rear Three-Quarter Right Side View Dodge

The unsold Dodge Viper market is a hard one to get a read on primarily because Dodge no longer allows customers to search the dealer network for them, leaving myriad other third-party car shopping tools that paint an incomplete picture. The snapshot that those car shopping tools do provide show the fifth-generation Viper to be a hot commodity; on one site, we managed to find just four examples for sale with under 500 miles on the odometer, ranging in price from $189,983 to $215,900.

For context, in 2017, a brand-new Dodge Viper GTC had an MSRP of $95,895 before tax, title, and destination.

11 New Cars That Must Be Successful
11 New Cars That Must Be Successful
Lucid Air Vs. Tesla Model S Vs. Porsche Taycan: The EV Triad Is Complete
Lucid Air Vs. Tesla Model S Vs. Porsche Taycan: The EV Triad Is Complete
2013-2017 Dodge Viper Front Three-Quarter Left Side View Dodge
2013-2017 Dodge Viper Rear Angle in Motion Dodge

If that sort of dealer markup is typical, it could explain how it is that there are still unsold examples of the fifth-generation Dodge Viper on the market; customers are unable - or at the least, unwilling - to pay that, while dealers hold firm knowing that buyers' options are limited.

Things could change if a brand new sixth-generation Viper ever manages to materialize, but the most recent information we have sets the probability of a revival at "iffy" at best. And of course, even if such a car were to appear, the chances of it packing a naturally aspirated V10 under the hood are slim.

All this is to say: fifth-gen Viper prices deep into the six-figures might be the norm until the last of the brand new examples sells. That's a shame.

Dodge
Dodge
Dodge

Join The Discussion