A trio of exceptional executives are set to leave the Italian carmaker.
Looking at Ferrari - excluding its Formula 1 exploits - you'd likely think that the brand is doing exceptionally well. It recently launched the magnificent Daytona SP3 and is working on new ways to bring in cash through its own SUV. The Italian automaker has also just been caught testing a more extreme version of the baby Portofino. It's surely all sunshine and roses in Maranello, then. Except it's not. According to Reuters, Ferrari's new boss, Benedetto Vigna, is set to upset the established order by overhauling the top tier of management. To do this, Ferrari's top three managers are set to leave the company.
According to the iconic marque, Chief Technology Officer Michael Leiters is among those who have opted to seek new pastures. He joined Ferrari in 2014 and helped develop the extraordinary SF90 Stradale and the recent pocket rocket (if any Ferrari can ever be called such a thing) that is the 296 GTB - the first two electrified cars from the Prancing Horse.
Holding his hands on the way out the door will be Chief Manufacturing Officer Vincenzo Regazzoni and Chief Brand Diversification Officer Nicola Boari. CEO Vigna's focus now will be to "further foster innovation, optimize processes, and increase collaboration both internally and with partners."
As for who will replace these executives, Ferrari has only said that its full reorganization program will be unveiled on January 10, 2022, and that this program will be in line with the brand's "strategic goals of exclusivity, excellence, and sustainability."
That last part is crucial, as the replacement executives will have the task of assisting Vigna as Ferrari delves deeper into electrification. Potential candidates have already been identified both in and outside the company, and those who are hired will begin their new roles from next month. We hope that they have as much success as their prolific predecessors.