Finally, some good news for the automaker.
Things are never easy for fledgling automakers. They have to deal with the lack of experience and technology that legacy automakers have developed over decades, as well as the task of convincing the public that their new vehicles are as good as (or better) than what you normally buy. But for Ohio-based Lordstown Motors, things have been especially tough.
A prototype burned to the ground in testing, the company has been accused of faking pre-orders, and now the feds are sniffing around. But at last, there's some good news as the first two Endurance beta trucks rolled off the production line, hopefully heralding an upward trend for the company.
The above video shows the pair driving across the factory floor to rapturous applause from the staff, and why not? Having overcome so many challenges and having so many more to deal with, finally seeing an almost production-ready vehicle being completed surely brightens up your day.
But Lordstown is also aware that it still has a long way to go, promising to produce 55 more beta vehicles. The company remains optimistic about the future though, stating that it believes that the slated delivery month date of this September is still on track, and the above video was posted to inspire investor and consumer confidence.
Future plans for the vehicle include the presentation of the Endurance Beta skateboard platform at the 2021 SCORE International San Felipe 250. The single-loop, 290-mile race will be where the motor hub technology of the Endurance truck will be put to the test. And once all 57 beta vehicles have been completed, mass production can officially commence.
Assuming that this mess with the feds is resolved soon, things may finally be looking up for the automaker. But we're not betting on the company being a solid competitor until that happens. We're crossing our fingers though, as another electric pickup can only be good for the market as a whole. And we can't wait until we finally get a chance to drive the Endurance for ourselves.