Bronco

Make
Ford
Segment
SUV

The US has full-blown Ford Bronco fever, with reservations of the legendary offroader already closing in on 200,000 units. Consumers are so excited for the reborn off-roader that the First Edition model sold out mere hours after its unveiling, but there is some good news on the horizon for those who have already staked their claim. Ford has announced that it will allow those who have already made reservations to change their car's spec up until January 2021, a date that has been moved forward from the end of October 2020.

This means that the hundreds of thousands who have placed their $100 deposits get some extra time to perfect their Broncos before taking delivery.

This gives owners an extra three months to plan color changes, trim levels and to choose from the hundreds of accessories on offer. That might seem like a lot of time, but it is worth noting that Ford is yet to launch its Bronco configurator, which puts potential customers in an awkward position. Leaked photos of the configurator gave customers a vague idea of available options, but buyers are still in the dark as to what different trim levels are going to cost. That's a pretty important bit of information to withhold so close to launch.

The extension is not expected to affect production, but when cars hit dealerships sometime in the spring of 2021, the waiting list will mean that some will only get their hands on a new Bronco in 2022.

The Ford Bronco will be offered in two-door and four-door body styles and will be powered by Ford's trusted 2.3-liter turbocharged four-cylinder EcoBoost producing a healthy 270 horsepower, or the more muscular 2.7-liter EcoBoost V6 producing 310 hp. Old-school Bronco lovers will be pleased by the seven-speed manual transmission, while a ten-speed automatic will be optional on the 2.3-liter engine, and standard on the 2.7-liter engine. Ford has done an excellent job of hyping up the Bronco, but it remains to be seen how it will cope with the mass of orders.