Ford Could Bring Back This Famous Nameplate

Rumor / Comments

But would it be offered in the US?

Ford has been on a nostalgia kick lately, bringing back nameplates from its past. One example includes the recently-revealed European market Puma, which was revived as a sub-compact crossover. And while the US probably won't get the Puma, we will get the Bronco, recently previewed by the Bronco R Racing Prototype. The Bronco will be one of the most anticipated reveals in 2020 but it may not be the last nameplate from Ford to be brought back.

According to Autocar, Ford could revive one of its most famous nameplates from the European market - the Capri. "Who would not want to bring back the Capri as a design?" said Amko Leenarts, Ford's European design boss. "We'd love it. But it's got to be in the zeitgeist and has to fit, and work as a plural, not just exist as something for a designer to bring back an old car."

Ford
Ford

"I'm amazed by the amount of names we own that spur emotions, positive and negative," Leenarts added, referring to the Probe as a car that isn't looked upon fondly today. Even the Capri itself spurs both positive and negative emotions depending on where you live. The European market Capri was a legendary sports car, sort of a lighter and more nimble Mustang. But the Capri we got in the US was badged as a Mercury and was little more than a slightly redesigned Foxbody. It might make sense for Ford to bring back there Capri in Europe, but we doubt such a model would ever return to the US.

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Ford
Ford

If Ford does decide to move forward with the Capri, there's a good chance we would see a production version rather than a radical concept car. "We've moved towards live internal demonstrations," Leenarts explained. "We rally round as a team, not just a car to put away on a show stand. I'm not pushing that idea [of making a concept] too much."

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Ford
Ford
Ford

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