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Ford's Plan To Boost Mustang Sales Will Make Buyers Happy

Sales

Why buy that Camaro or Challenger with deals like these?

First of all, the Ford Mustang continues to be a strong seller for the Blue Oval and unlike traditional cars in its lineup, such as the Focus and Fusion, there are no plans to retire the model. However, Ford did report a 12 percent drop in Mustang sales for the first quarter of this year even though the pony car remained number one in its class by sales volume.

Still, a sales drop is not what Ford wants to see continue, so it's hatched a plan to stop it. First noted by Ford Authority, Ford has introduced some attractive discounts this month for specific Mustang models that are worth looking at.

The first 2019 Mustang cash back offer is as follows:

• $1,500 Retail Cash as long as...

• The vehicle has arrived at the dealer at least 61 days prior to its sale date, and...

• The buyer must take delivery by July 1st, 2019

Not bad at all, but there’s a catch: this does not apply to the Shelby GT350 or Bullitt models. Bummer.

Ford is also offering an attractive financing offer:

• $1,000 bonus cash + 0 percent APR for 60 months via Ford Credit Financing

• Not all customers will qualify

• The buyer must take delivery by July 1st, 2019

Again, this is not valid for the GT350 or Bullitt.

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The cheapest Mustang you can currently buy is the EcoBoost Fastback, which begins at $27,490. Apply either of the two above offers and you’re looking at 310 hp for just over $25 grand. America is awesome. Opting for the EcoBoost convertible makes for a fairly significant price increase to $32,990. But if you were previously having a hard time justifying a convertible purchase, then maybe subtracting up to $1,500 will help. But perhaps either of these two offers is best applied towards a new Mustang GT, which carries an MSRP of $36,450 and has 460 hp and 420 lb-ft of torque on tap. Did we say America is awesome?

Obviously, some customers may not qualify for these offers for reasons like residency restrictions or poor credit scores. For those who do, now’s a darn good time to buy a brand new 2019 Mustang before the 2020 models arrive. As far as we know, there are no significant changes planned for the new model year. Point being, this is a solid deal.

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