Ford Slashes Prices On Hot-Selling Expedition

Not long after the current fourth-generation Ford Expedition was launched for 2018, an unexpected surprise happened: more demand than it could handle. This resulted in Ford dealerships not having enough of the full-size body-on-frame SUVs to sell to anxious buyers. Ford quickly remedied the situation by increasing production at the Kentucky Truck Plant in Louisville. An additional 500 jobs were created as well. It was a dramatic about-face from only a few years prior when America's gasoline prices surged and Ford, as well as most automakers, assumed the SUV and pickup truck market would never be the same. It's amazing what an economic recovery can do.

Even as Expedition sales continue to climb, Ford has decided to cut the price tag by up to $4,000 this month. The likely reason is to vacate dealership lots of the 2019 models to make way for the 2020s.

First noticed by Ford Authority, this nationwide discount is effective until September 30 and it works as such:

$2,250 Customer Cash + $500 Select Inventory Customer Cash + $1,250 Ford Credit Bonus Cash = $4,000 discount.

There are a few vital details potential buyers need to know first. The above discount requires Ford Credit financing and is only valid to Expeditions that arrived at dealerships at least 61 days prior to the sale date. And yes, this discount also applies to the extended length Expedition body style, called Expedition Max. Here's a trim level pricing breakdown which also includes the destination charge:

• XLT – $53,525

• XLT Max – $56,210

• Limited – $64,410

• Limited Max – $67,100

• Platinum – $74,760

• Platinum Max – $77,455

Do the easy math and you'll discover you can buy a brand-new 2019 Ford Expedition XLT for as little as $49,525. However, if you're shopping around you should know that the 2019 Nissan Armada, perhaps the Expedition's most direct competitor, carries a starting price of $48,185, which includes the destination fee. It's not a huge difference but it's certainly worth noting. By contrast, the 2019 Lincoln Navigator, the Expedition's luxury corporate twin, costs significantly more with a base price of around $73,200.