Because everybody’s driving Fords.
Ford racing definitely recognizes a marketing opportunity when they see one. Although, to be honest, if they missed the chance to point out that all three of the top contenders in the Red Bull Global Rallycross were driving racing versions of the Fiesta ST, it would have been a spectacular failure. And since Ford didn’t completely screw the pooch on this one, we have a nice little behind the scenes video to show you.
So enjoy the video, and maybe buy a Fiesta, we assume that’s the purpose of all of this.