Already the biggest RV chassis supplier in the country, Ford wants an even bigger slice of the pie.
Vacationing has become a bit difficult in the Covid era. Here in the US, you can still fly, but American citizens are still barred from traveling to Canada or visiting the European Union due to a relatively high case count. That still leaves plenty of other places to go, but why spend so much on air travel when so many bars, restaurants, and live event venues are still either closed completely, or open only with tight restrictions.
As a result, sales of RVs are booming in the US as Americans find ways to vacation that don't include hopping on a plane and flying into population-dense areas, reaching a 40-year peak of 43,035 unit sales in July, according to the RV Industry Association. Now, Ford is cashing in.
Ford has just announced a brand new addition to the 2021 Ford Transit van lineup: an "RV Prep Package". The addition is interesting, given that the Blue Oval already provides more than half the chassis used in the US RV market, and that it already offered a similar-sounding "Motorhome Prep Package" prior to 2021. But ultimately, the idea is simple: bundle together all the features that RV buyers are most likely to gravitate toward, further cementing Ford's position as the market leader.
The RV Prep Package includes high-demand driver-assist features like a side-sensing system, Adaptive Cruise Control, and a heavy-duty towing kit to make it easy to pull bikes, ATVs, and other toys. (But not the Ford Bronco Sport.) It also lumps in standard fog lights, four-way manual swivel chairs for the driver and passenger, and a rocking eight-speaker audio system.
But that's not all that's new. If you fancy yourself a bit more of an adventurer, you'll be happy to hear about Ford's new Transit Adventure Prep Package, which bundles the company's 3.5L EcoBoost V6, AWD, and a 3.73:1 rear end with a limited-slip differential together with distance-pacing cruise control, reverse and side-sensing systems, and blind spot warning. It also boasts a heavy-duty front axle, dual absorbent glass mat batteries, a power point, and an 8-inch infotainment screen running SYNC 3 - all things that campers are sure to appreciate.
Production on the new 2021 Ford Transit with RV Prep Package and Adventure Prep Package is due to begin later this fall.