It is set to be a game-changer.
Ford's SYNC infotainment system has always been one of the best in our opinion, and we love how intuitive and user friendly it has become. The latest offering from Ford is the SYNC 4 system, which will feature in cars such as the Mustang Mach-E, Bronco, and F-150.
According to Ford, this system is becoming more advanced by the day. The SYNC 4 system will now be offered with next-gen INRIX technology which will enable cars equipped with this system to guide drivers to cheaper fuel and charging stations amongst other features.
The system has been designed in collaboration with INRIX, Inc., a leading provider of connected car services and transportation analytics who launched the first dynamic off-street parking service in 2013. INRIX collects billions of data points from connected vehicles, cities, and DOTs as well as from the media and mobile devices to give you up to date info on things such as the cheapest gas stations and nearest parking spot.
"Customers want connected vehicle technologies to work more like smartphones with real-time, personalized services - and that is exactly what SYNC 4 offers, including INRIX's parking and fuel price innovations," said Gary Jablonski, manager, Ford Connected Vehicle Infotainment Systems. "For example, many F-150 customers drive from job to job in new areas where we can help guide them to gas stations and parking spots closest to them, or perhaps a bit further if they are looking for cheaper options."
The system will have next-gen features such as conversational voice recognition with internet search so that drivers and passengers can stay on top of all the latest information in-car. To highlight the importance of systems like these, Bryan Mistele, president and CEO of INRIX says, "These services are no longer just a selling point but a requirement - real-time information like traffic, parking and fuel play a critical role in the entire driving experience." Once again Ford is stepping up its game.