The BBC is already milking it.
The revamped Top Gear is set to debut in just a few weeks and the BBC is fully aware it needs to work hard to sell the show to viewers. With the trio of Clarkson, Hammond and May off to Amazon Prime, the BBC is experimenting with a new format and a new spin-off show. According to the official Top Gear website, new host Rory Reid will host Extra Gear, a behind-the-scenes show that’ll debut immediately after the main show airs.
Extra Gear will apparently be a half-hour long and show "exclusive new footage, interviews and specially recorded films." Extra Gear will air on BBC Three (Top Gear airs on BBC Two) as well as BBC iPlayer. According to Reid, "The Top Gear fans are some of the keenest in the world and with this show I’m giving them a chance to really get a peek behind the curtain. I’m looking forward to showing them how the show is made and what goes on behind the scenes, giving viewers a different perspective on some of the coolest cars on the planet."