MSO can now paint McLaren supercars in Gulf Racing livery colors as part of a multi-year partnership.
The orange and blue Gulf Racing brand is one of the most instantly recognizable racing liveries in the world, adorning iconic racing cars from the Ford GT to the Porsche 918. Another iconic Gulf-liveried race car is the McLaren F1 GTR. McLaren and Gulf enjoyed a long-standing partnership that started in 1968 until the end of the 1973 racing season both in Formula 1 and Can-Am, winning over 40 races.
McLaren and Gulf then renewed their partnership for the 24 Hours of Le Mans in the 1990s, spawning the famous McLaren F1 GTR with Gulf Racing colors. Now, McLaren and Gulf are teaming up once again.
As part of this partnership, "a small and exclusive number of customers" will have the option to get their McLaren supercar hand-painted in Gulf liveries and colors replicating the F1 GTR Le Mans car that raced in the 1990s. McLaren hasn't confirmed which models will be available with the retro-inspired racing livery, but a photo released by the automaker shows the McLaren 720S adorned with the iconic Gulf Racing colors.
This option certainly won't be cheap, as McLaren Special Operations once charged a client over $190,000 to have their McLaren Senna painted with a Gulf Racing-style livery.
Unlike the custom Senna, these bespoke MSO cars will feature the official Gulf logo for added authenticity. From 2021, Gulf will become McLaren's "preferred lubricant supplier." All McLaren models will be filled with Gulf Oil and fuel optimized for high-performance engines. In addition, Gulf branding will also be displayed at McLaren's "PURE" customer events, at retailers and on team kits.
The Gulf brand will be incorporated into the McLaren Formula 1 racing team, starting with the British Grand Prix this weekend. Gulf logos will be worn by race drivers Lando Norris and Carlos Sainz, as well as the McLaren pit crew and appear on the engine covers and mirrors of the McLaren MCL35 race cars.