Magic hands take us through 65 years of Honda’s vehicular innovations.
Shot from the POV of what we assume to be a pair of Honda engineer’s hands, this fantastic commercial is said to celebrate the curiosity of the Japanese carmaker’s engineers. Starting off with a simple bolt, as a nod to its origins as a part’s maker, a series of magical transformations marks the company’s various milestones. From Honda motorcycles ( Honda’s been the world’s largest motorbike maker since 1959) and original NSX (the first all-aluminum monocoque vehicle) to the recent NSX concept, water-emitting FCX Clarity Car and the ASIMO robot.
This is a sublime piece of advertising. The Power of Dreams? You better believe it.