Think of it as a modern CUV with a truck bed.
Arguably the greatest fact about Hyundai's HCD-15 pickup concept is that it heralds a production model that will arrive in showrooms wearing the Santa Cruz moniker. The Korean automaker is targetting buyers, specifically "millennial lifestyles," wanting something both stylish and practical. Instead of the usual rugged truck design, Hyundai has gone for something aggressive with the Santa Cruz sporting a hexagonal front grille, honeycomb headlights, prominent fog lights and upright front fascia, but overall styling will be toned down for production.
Oversized alloys house yellow Brembo brakes and come with center-locking hubs, and the smart rear-hinged half rear doors make for easy access to the rear seats, while blending beautifully with the design. Power comes from a 2.0-liter turbodiesel four-cylinder rated at 190 hp and 300 lb-ft of torque with HTRAC all-wheel drive helping it to deliver 30 mpg.