Hyundai VP Wants N Vision 74 To Reach Production

Sports Cars / 14 Comments

We're right behind you, buddy.

Hyundai is not averse to the idea of bringing the hydrogen-powered N Vision 74 concept to production; in fact, the company's VP of N Brand Management and Motorsport, Till Wartenberg, says that he "would be very happy" if Hyundai customers embraced a production version of the car.

The Autopian spoke to the executive at the 2023 Canadian International AutoShow, where he indicated that a suggested asking price near that of the six-figure Corvette Z06 would be reasonable. This came after Wartenberg asked what a reasonable price for the N Vision 74 would be if it were produced.

While far from an official confirmation, this shows that Hyundai is interested in exploring the possibility of bringing a hydrogen-powered sports car to the market if customers resonate with it.


Wartenberg let his feelings on the matter be known: "My personal wish is to produce this vehicle. It's at first probably an investment, but if we could see this vehicle out there and people buying it, I would be very happy."

Clearly, Hyundai is yearning to produce something as cool as this, but first, it needs to be sure that any money poured into such a project would see a return in the long run.

Again, this is not confirmation that Hyundai will soon launch more performance-focused products, but all the pieces of the puzzle suggest that the automaker is eager to do just that. On that note, a recent interview with Hyundai design boss Hak Soo Ha indicated that a supercar from the Korean brand is under serious consideration.


With styling by the legendary Giorgetto Giugiaro, 679 horsepower to play with, and a range north of 372 miles, the N Vision 74 seems like the ideal basis for a roadworthy supercar. However, it's also worth noting that the bean counters could well kill the idea of a hydrogen-powered production car until infrastructure is at a more suitable level.

Thus, it's quite possible that Hyundai will further expand its N range of hot hatches and sports cars first before making the leap to a $100,000+ supercar.

A sporty version of the Ioniq 6, which Hyundai previewed with the RN22e concept, seems more viable and easier to justify, but whatever the future holds for Hyundai's N performance brand, at least we know that combustion will remain a part of its plans, whether that involves hydrogen or not.


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