Italian Coachbuilder Presents $330,000 Alfa Romeo Giulia Retromod

Design / 15 Comments

If the Giulia Quadrifoglio is a bit too bland for you, here's a lovely alternative.

Alfa made the news last week after its UK boss revealed that the company wants to drop its sporty image and become more rational.

Since that's the opposite of what Alfa is known for, it seems we'll have to rely on third-party coachbuilders to get our Alfa fix. Looking at cars like the Emilia GT Veloce, perhaps this isn't a bad thing.

The latest coachbuilt Alfa to hit the market comes from an Italian firm called ErreErre Fuoriserie. It shares its name with the Giulia, which is fitting for two reasons. It's based on a modern-day Giulia and an homage to the original Giulia, which turns 60 this year.

Riccardo Ruatasio
Riccardo Ruatasio
Riccardo Ruatasio
Riccardo Ruatasio

ErreErre Fuoriserie says this is not a restomod, but rather a retromod. Instead of giving an old car a new lease on life, ErreErre Fuoriserie changed the exterior of a modern car using the design DNA of its ancestor.

It's easy to spot the design of the old Giulia on this retromod. Up front, you can see the classic dual round headlights and oversized fog lights crafted into the lower bumper. From the side, you have a modern interpretation of the old-school telephone dial steelie look. At the rear, we find yet another contemporary interpretation of the Giulia's square taillights.

The original Giulia did not have twin exhausts, a diffuser, or even a spoiler, for that matter. It was a straightforward yet sporty design.

ErreErre Fuoriserie was likely also inspired by more than just the Giulia. We also see some hints of the SZ and a bit of 155.

Riccardo Ruatasio
Riccardo Ruatasio
Riccardo Ruatasio
Riccardo Ruatasio

This car likely needs all the additional aerodynamic features because it's a bit of a beast underneath. Since it's based on the modern Giulia Quadrifoglio, it's powered by a 505-horsepower Ferrari-sourced twin-turbo V6.

ErreErre Fuoriserie does not mention any upgrades to the engine, but it hardly seems necessary. Alfa's special edition Giulia, of which just 500 were made, was a mere 220 pounds lighter than the standard car.

Thanks to ErreErre Fuoriserie only using carbon fiber to create its retromod, this car is 440 lbs lighter than the car it's based on.

To get the ball rolling, ErreErre Fuoriserie is giving the first ten customers a $50k discount. That hardly seems worth it, considering the total price of the conversion, which is $247,000. That price does not include the donor car...

All in, you're looking at around $330,000.

Riccardo Ruatasio
Riccardo Ruatasio
Riccardo Ruatasio

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