Jaguar Says "No!" To Compact Cars

Rumor

A little embellished maybe, but still adamant.

You have to love solidarity, especially ina car company. To not compromise what a car is to its manufacturer (and itspatrons) for a bigger paycheck (or at least a shot at one) seems to be a raritynowadays. But clearly the good people at Jaguar, or at least its ManagingDirector in Australia Matthew Wiesner, believe in this principle: that if it’snot Jaguar, then it isn’t going to be. Wiesner definitively squashed rumorscirculating that Jaguar was going to come up with a compact car.

It isn’t going to happen until at least 2020, according to Wiesner, who isn’t oblivious to the direction of the industry. "That trend toward small cars in premium brands is very strong," Wiesner said. "Premium brands are doing well in that space." To be clear, he isn’t prematurely chipping away at Jaguar’s tombstone. Changes in regards to having compact cars, if appropriate to the brand, he will welcome. “There are some ideas that we’d like to see, and by no means what we see over this current product cycle to the end of this decade means we won't explore those ideas.” It seems to be that Wiesner has an idealistic outlook on the brand. Whether or not that will prove detrimental to its sales, or its future, remains to be seen.

You Might Also Like
10 Sporty Cars With Manual Gearboxes For $35,000
10 Sporty Cars With Manual Gearboxes For $35,000
9 Dream Fake Supercars On Craigslist For Less Than $30,000
9 Dream Fake Supercars On Craigslist For Less Than $30,000

You still have to be genuine to what you are,” Wiesner said. “If we do it, it has to be a proper Jaguar. It’s got to go hard, it’s got to have the same technical focus, it’s got to drive like a Jaguar and it’s got to look like a Jaguar should.” For the time being, the XE will remain Jaguar’s smallest vehicle.

WatchThe Extraordinary Nissan GT-R50 Being Built By Hand

It’s all about bending sheet metal the old-fashioned way.

Here's How Aerodynamics Make The Lamborghini Aventador SVJ So Much Faster

Take a behind the scenes look at this amazing system.

Fake Lamborghini Murcielago SV Reverse-Engineered By Iran

The Chinese couldn’t have done it better.

Hennessey Trackhawk Is World's Quickest SUV

That's what a thousand horsepower will do for ya.

5 Things You Need To Know About The 2019 BMW X5

After driving the car for the first time, here are our key takeaways.

Watch The BMW M2 Competition Lap The Ring In 7:52

That was supercar territory not long ago.

Kim Jong-un Gets Classy With New Ride

So much for sanctions.

Drifting A 1,000-HP Corvette On Mountain Roads Takes Some Serious Skill

Thought drifting the entire Nurburgring was challenging? Try it in a 1,000-hp Corvette on a mountain road with no safety rails.

What's Hot

Related Cars

Starting MSRP
$35,725
Starting MSRP
$47,775

Related Reviews

2017 Jaguar XF Review
Jaguar XF Sedan
0
2017 Jaguar XF Review
2017 Jaguar XE Review
Jaguar XE Sedan
0
2017 Jaguar XE Review