Jaguar's Autonomous Cars Won't Make You Feel Sick

Technology / 1 Comment

New tech will bring relief to thousands of sufferers.

Jaguar Land Rover has been going through a lot lately with the announcement of a new CEO but this hasn't stopped the company from continuing to innovate: the British automaker has been hard at work testing cars such as the new Range Rover as well as developing cutting edge technology to enhance the driving experience. Now comes the news that it has started work on new tech that will teach autonomous driving systems to reduce motion sickness. We're living in 2020 people.

So what exactly is Jag Land Rover working on? The company has started work on 'pioneering research' that Jaguar Land Rover hopes will lead to zero accidents and congestion.


The research aims to reduce the impact of motion sickness by adjusting acceleration, braking, and lane positioning. According to the company, motion sickness affects more than 70 percent of people around the world. The new software combines 20,000 real-world and virtually-simulated test miles to compute driving dynamics and improvements in the system. By using advanced machine learning, the system can optimize its driving style based on data gathered over these miles. This data is refined to a point where it can be loaded onto a production version of the system, which in turn vastly improves the driving experience of the company's cars. The new learning mechanism will also be able to adapt data to suit different models: a performance car for instance won't drive the same as an SUV under autonomous driving situations.


The elimination of motion sickness plays a big part in the development of the new system. Motion sickness is caused "when the eyes observe information different from that sensed by the inner ear, skin or body," says Jag Land Rover. Using machine learning, cars can adapt the way the brake and accelerate to reduce this feeling.

"Mobility is rapidly changing, and we will need to harness the power of self-driving vehicles to achieve our goal of zero accidents and zero congestion. Solving the problem of motion sickness in driver-less cars is the key to unlocking the huge potential of this technology for passengers, who will be able to use the traveling time for reading, working or relaxing" says Dr Steve Iley, Jaguar Land Rover Chief Medical Officer.

2018-2020 Jaguar E-Pace Front Angle View Jaguar
2018-2020 Jaguar E-Pace Front View Jaguar
2018-2020 Jaguar E-Pace Side View Jaguar

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