In early October 2022, Porsche's highly-anticipated debut on the Frankfurt Stock Exchange finally happened. After the market closed on that first day, Porsche made history as the second-biggest market debut in German history. It also dethroned Volkswagen as Europe's most valuable automotive manufacturer. The move was so successful even Maserati is thinking of following the same route.

With that in mind, VW might be preparing Lamborghini for an initial public offering (IPO). Earlier rumors suggested that VW might be listing its newly established battery manufacturing division, but Powerco is a relatively unknown entity, even though it's connected to the VAG mothership.

The idea behind these IPOs is to make money, and Lamborghini would be far more valuable as a brand than Powerco. And now we know for a fact that a Lamborghini IPO has been in the pipeline for a while.

In an interview with Bloomberg, Lamborghini CEO, Stephan Winkelmann, confirmed that it had started with a presentation strategy long before the Volkswagen Group even asked its various brands to do so.

"We've been working on this with other agencies in order to create clarity," Winkelmann said. "As a brand, we've done so for a long time, to show what worth, what value we have. Up until a little while ago, it wasn't so well known."

Since Winkelmann started the process without being asked, it would be safe to assume that he's happy with the idea. VW will also undoubtedly be interested, given that it made $9 billion from the Porsche IPO. It also helps that Lamborghini is in the best shape it's ever been in.

"An IPO drill is exactly what you do to show the public how solid you are and what is in progress for the future," Winkelmann said. "We have a clear story and strategy for that."

Lamborghini keeps on breaking sales records. Last year was its best year ever, and it's on track to beat that record again in 2022. This is mostly thanks to the Lamborghini Urus.

Bloomberg also received a comment from one of its financial analysts, Michael Dean, who mentioned Lamborghini's 31.9% operating margin as a solid reason for the Italian brand going public. "An IPO is something that could potentially happen in the next 18 months, depending on market conditions," Dean said. "A €15 billion valuation is entirely justifiable and could be even higher, given the margin metrics."