Customers will get the chance to have fun in the ice in these Italian performance cars.
The Lamborghini Urus is a car you would expect to be capable in the snow but the Italian carmaker insists that its Huracan range works well in this environment, too. That's why it is reviving its Accademia Neve in Livigno for this year after a one-year absence. This is a special service for its clients that focuses on the fun of driving while honing key driving skills that you can use to your advantage in the real world. It's a complete contrast to the Esperienza China Giro that took place last year.
This ice-driving course has been available from the brand since 2012 and includes a three-day schedule filled with lots of driving on low-grip surfaces. The location of the event is the esteemed Livigno Ice Track located in the Alps of Italy where temperatures can reach a maximum of 32 degrees Fahrenheit. At its lowest point, the area can get as cold as 14 degrees Fahrenheit.
The three-day weekend includes a stay at the five-star Hotel Lac Salin Spa and Mountain Resort with dining set to take place at the finest restaurants in the area. In-between this, attendees will have access to Lamborghini's team of Squadra Corsa drivers who will provide in-depth tutoring and guidance through the ice circuit.
Drivers will take to the helm of the Urus and Huracan models and participate in a series of carefully laid-out driving activities. The Evo trim will return with its all-wheel drive and four-wheel steering setup, but as an added challenge, the team will also be bringing the STO for the first time. This will be the true challenge of the weekend as drivers attempt to control its rear-wheel drivetrain through the snowy circuit.
While it's not common to see a Lamborghini in the snow unless it is conducting cold-weather testing, the brand explains that freezing conditions form a large part of its racing ethos. The Driver's Lab based at its Sant'Agata headquarters features a Cryotherapy facility that its racing drivers are subjected to during physical training. By sitting in this tank with near-freezing temperatures, the routine claims to ease muscle and joint pain.
Booking for the weekend is now open for those who want to test their limits in the snow. Lamborghini hasn't indicated how much the weekend will cost but we can imagine that the figure will be pretty hefty.