Lamborghini Wants You To Discover Its Spicy Secrets

Supercar

There's only place to go to find them.

Chances are you’ve never been to the Lamborghini Museum at Sant’Agata Bolognese. But you really ought to find time to go. Aside from the huge collection of Lamborghinis you won’t find anywhere else, the museum has also opened a new interactive space that reveals the Italian supercar company’s secrets. It’s called MUDETEC, the Museum of Technology, and it encompasses a program that "takes visitors on a journey of discovery through the brand and its revolutionary masterpieces.”

Lamborghini has long prided itself on not only tradition but also innovation, and this new exhibit celebrates both. Starting with the 350 GT, visitors will discover Lamborghini’s decades-long of achievements, such as the Miura, Countach, Diablo, and LM002.

Jumping ahead to more present-day offerings, you’ll be able to learn more about Lamborghini’s advancements in the areas of electronics, active aerodynamics, and the new HMI user interface that have since been implemented in the Huracan and Aventador.

There are even a couple of workshops to participate in: "Vehicle set-up and ergonomics,” which discusses dynamics, aerodynamics, and development of vehicle structure, and "Carbon fiber and its technology.” The latter is all about maximizing performance/weight ratio of parts with Lamborghini’s in-house Advanced Composite Lightweight Structures Development division.

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Another interesting exhibit is called "Future Shapers since 1963.” The name is self-explanatory. It’s a virtual tour through Lamborghini over the decades by way of touchscreens, photos, original sketches, and videos. For example, the 60s were all about the 350 GT and then the Espada. The 70s saw the arrival of the Countach, and the 80s the LM002 SUV. The 90s, of course, was the era of the Diablo. By the new millennium, the carbon fiber engineering masterpiece Sesto Elemento came into the picture.

The new exhibits are now open and will remain so until this October 31.

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