The Commercial Defender 90 wouldn't appeal to fleet buyers alone.
After over two decades, the Land Rover Defender is coming back to America – and as a completely new model lightyears ahead of the old one. The question is, though, which version or versions would be offered on this side of the Atlantic. And the answer to that question is taking shape.
Speaking with Jaguar Land Rover's North American CEO, Motor1 reports that the British automaker is closely considering offering a bare-bones, no-nonsense version of the new Defender here in the United States, broadening its appeal to two key audiences that might not be interested in all the bells and whistles.
That version is the Land Rover Commercial Defender 90 – a tradesman model that might not typically rank high among the vehicles that interest us, but it wouldn't be just for fleet customers. "It's possible, not only for commercial use but also because there are people that will just like the look of it," Eberhardt told Motor1. "It's something we're definitely taking a look at."
The Commercial Defender is based on the three-door, short-wheelbase Defender 90, but comes without some of the creature comforts and electronic do-dads that the more luxury-oriented models will. It even rides on 18-inch steel wheels instead of fancier alloys.
Other versions of the Defender will come with the amenities and technologies that Land Rover customers have come to expect – and in different sizes. Eberhardt rightly anticipates that the Defender 110 will outsell the Defender 90 in America by three to one, or even four to one. And there's expected to be an even bigger, higher-end Defender 130 to take on the Mercedes G-Class, but that could still be a ways off.
In the interim, the Defender 110 will reach our shores before the Defender 90, and both will launch in fully equipped First Edition trim with (nearly) all the options.